In the 4Ps of the marketing mix, promotion refers solely to advertising
Indicate whether the statement is true or false
FALSE
Business
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Companies need to know each competitor's product quality, features, and mix; customer services; pricing policy; distribution coverage; sales force strategy; and advertising and sales promotion programs
These are all the dimensions that identify ________ groups within the industry. A) target B) focus C) control D) strategic E) experimental
Business
I have not been able to reach Carolyn by phone or email
A) I; have been able B) I; have been C) Carolyn; have been D) I; have been/reach
Business