Which term indicates the course of action for getting from where you are to where you want to go?

Needs assessment usually begins with _____.

A. task analysis B. organization analysis C. person analysis D. competitor analysis E. market analysis

Who among the following does NOT participate in the purchase decision process of a buying organization?

A) individuals who use the product or service B) individuals who influence the buying decision C) individuals who make the buying decision D) individuals who supply raw materials E) individuals who control the flow of information to others