Late newscasts run for 35 minutes on the big 3 affiliates because
a. the audience demands more news at that hour.
b. it is a good way to compete with the 24 hour cable news channels.
c. the local station can get an extra commercial break and thus more revenue.
d. the networks need the audience to stay up for the late shows.
c
Communication & Mass Media
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The stage of the listening process where you retain the
information is called a. receiving. b. attending. c. remembering. d. understanding.
Communication & Mass Media
Through the frames of media richness theory and social presence theory, describe the media characteristics of communication that occurs face-to-face versus communication that occurs via interactive media
Please provide the best answer for the best statement.
Communication & Mass Media