Channel structure management includes decisions regarding the use of outsourcing, channel inventories, ____________, and channel structure

Ramelson Inc. features photographs of celebrities wearing Ramelson clothes and shoes on its Web site. The company uses these celebrities to promote its products as it believes that celebrities can influence customers' buying decisions. These celebrities serve as _____.

a. opinion leaders b. aspirational reference groups c. nonaspirational reference groups d. decision makers

A floating-for-fixed currency swap is equivalent to

A. Two interest rate swaps, one in each currency B. A fixed-for-fixed currency swap and one interest rate swap C. A fixed-for-fixed currency swap and two interest rate swaps, one in each currency D. None of the above