Selecting is choosing to focus on certain sounds

When dealing with a favorable audience, a speaker?s goal is to

A) reinforce their positive attitudes. B) stimulate their interest. C) change their opinions. D) establish common ground.

Suggestions for achieving __________ in speaking style include: Be economical, use specific terms and numbers, and use short, familiar terms

a) vividness b) clarity c) appropriateness d) forcefulness