Recent studies have shown that small companies do no succeed in social commerce

Susanna wanted to check out a new salon in her locality, so she decided to go for a hair styling session. She was very happy with the way her stylist connected and related with her concerns. She is judging the service based on its ________

A) promotional marketing B) functional quality C) technical quality D) search qualities E) external marketing

For change to be accepted, it is necessary to

A) facilitate direction from the senior management of the company. B) establish a system of rewards and punishments linked to participation. C) win the support of the most powerful and influential individuals in the company. D) reward the individuals who contribute the most to the strategy.