Before beginning to write any PR document, you should ask yourself all of the following questions, EXCEPT:
a. Can you frame the story from the audience's point of view?
b. What benefit can you offer your audience?
c. What media do you intend to use?
d. Does my message have credibility?
d
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_____ is considered a critical factor in evaluating Web resources
A) Length B) Accountability C) Country of origin D) Pleasing visual design
Scott lives in a neighborhood whose crime rate is higher than other areas in the city. His neighbors have a meeting every other week and discuss the issue of safety and effectiveness of community programs, such as neighborhood watch
All members of the meeting want to improve the situation of their neighborhood and they believe they can make a change if they cooperate. Scott's neighborhood has high (neighborhood) collective efficacy. Indicate whether the statement is true or false.