Athleisure, Inc. sells athletic gear by sending customers a catalog nine times a year. The company has no retail stores or website, but offers a toll-free order number that operates 24 hours a day, 365 days a year. Athleisure, Inc. sells using a technique known as

A. multilevel marketing.
B. telemarketing.
C. teletailing.
D. indirect marketing.

B. telemarketing.