Data from a trial balance is used to prepare the income statement, statement of retained earnings, and the balance sheet

Dollar value bias is the bias one sees from comparing number in relative (dollars) rather than absolute (percentage) terms

Indicate whether the statement is true or false

Which of the following is the disadvantage of marketing driven approach to the marketplace?

A) This kind of organization is slow to respond to changes. B) This approach is associated with high level of risk. C) It is not suited for high-scale products such as consumer goods. D) This approach does not consider customer opinion.