According to the authors, consumers are advised to be less concerned about the presence of subliminal messages in advertising, and to be more concerned that ads
a. often induce people to act counter to their wishes, values, and personalities.
b. often shape and perpetuate cultural stereotypes.
c. reduce our attention span and our ability to evaluate persuasive messages critically.
d. consciously advocate socially destructive attitudes and behaviors.
Answer: B
Psychology
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