Rocks & Pebbles, an outdoor entertainment company,sends information about its rock-climbing walls to various enthusiasts, bloggers, and publishing houses via text, photo, video, and animation. Which type of media kit does the company send, and why?

a. Digital; it is cost effective.
b. Traditional; it is easier to create.
c. Advisory; it provides all the necessary details.
d. Pitch; it helps to convince a journalist about an interesting event.

A

Communication & Mass Media

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Stephen works for an automobile company and starts a social media page to promote the company's new product. He posts articles about the product and receives feedback on the page. In this scenario, what is Stephen doing through social media?

a) Marketing b) Investing c) Administration d) Sales

Communication & Mass Media

Explain three of the five ethical principles necessary for productive group behavior

What will be an ideal response?

Communication & Mass Media