Define spotlighting and provide an example.
What will be an ideal response?
Spotlightingis the practice of highlighting a person's race, ethnicity, sex, sexual orientation, physical ability, etc. during a speech, resulting in language that is not culturally inclusive. An example might be talking about a group of three men and an Asian American woman at a table, or saying that the surgical team includes a female doctor.
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If a PR message is self-serving, consumers, constituents, and stakeholders respond in ways that negatively impact the organization or PR client
Indicate whether this statement is true or false.
Identify the evidence and the claim in the following statement:
"Tuition at State U. has increased 15 percent this past year and more than 50 percent over the past four years. If this trend continues, many academically qualified students will be unable to begin or continue their studies at State U." What will be an ideal response?