Marketing strategy design includes all of the following, EXCEPT:
a. test marketing.
b. positioning.
c. concept and product testing.
d. market opportunity assessment.
e. target marketing.
Ans: d. market opportunity assessment.
Business
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The COSO Internal Control Framework consists of five Internal Control Components and 17 Principles for achieving effective internal control. Which of the following is an internal control component?
a) Monitoring Activities. b) Commitment to Integrity and Ethical Value. c) Segregation of Duties. d) Process Level Controls.
Business
________ refer to groups of individuals who are born during the same time period and travel through life together
A) Cohorts B) Populations C) Clans D) Societies E) Ethnic groups
Business