Any space in a message that doesn't contain text or artwork, both in print and online, is considered to be
A) ambiguous.
B) unnecessary.
C) neutral noise.
D) white space.
E) wasted.
Answer: D
Explanation: D) White space is an important part of effective document design. The unused areas provide visual contrast and important resting points for readers.
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The primary goal of Phase 2 of the international planning process is to:
A. perform a situation analysis for the country that has been selected for expansion B. decide on a marketing mix according to the market segments C. perform a screening of the environment D. implement action plans and measure performance E. perform a preliminary analysis of a country
A product has a reorder point of 260 units, and is ordered ten times a year on average. The following table shows the historical distribution of demand values observed during lead time
Demand Probability 240 .1 250 .2 260 .4 270 .2 280 . 1 Currently, stockouts are valued at $5 per unit per occurrence, while inventory carrying costs are $2 per unit per year. Should the firm add safety stock? If so, how much safety stock should be added?