When you examine specific characteristics of an audience such as beliefs, attitudes, and values, you are identifying

a. demographic analysis.
b. psychological profiling.
c. audience segmentation.
d. audience targeting.

b. psychological profiling.

Communication & Mass Media

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What method did you use to conclude your last speech? How effective do you believe the

conclusion was?  Select another method and explain how you could have used it in the same speech. What will be an ideal response?

Communication & Mass Media

Alvesson and Deetz characterize the rise of critical theory and postmodernism as responses to __________ __________

Fill in the blank with correct word

Communication & Mass Media