Relate your speech to the values of your listeners by:
A. Incorporating appeals to the general values of the culture
B. Identifying and relating to the core values of your audience
C. Forging strong, logical links between the issues of your speech and the values of the audience members
D. Using motivational appeals to broaden your listeners' sense of history and community
E. All of these answers are correct.
Answer: E
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Robin, an accounts executive with a public relation firm, was handling four clients at the same time. One of the clients was more demanding than the others and in due course she lost the client. Why do you think Robin lost her client?
a) Lack of full-time commitment b) Need for prolonged briefing period c) Need for full information and confidence d) Superficial grasp of clients problems
Name the four media types in the PESO model.
What will be an ideal response?