Certainly a primary goal of any speaker is to make his/her presentation lively, memorable, and

interesting.

Explain in detail how you will use language to accomplish this goal, describing
and using the terminology provided in the text.
What will be an ideal response?

Response should discuss many of the following:  descriptions, using vivid language,
concrete language, metaphor, simile, hyperbole, alliteration, irony, rhythm, repetition,
antithesis, etc.