Marketers begin the market research process by deciding how they will collect their data

Cash dividends are an expense, and therefore they appear on the income statement

Indicate whether the statement is true or false

Owners of bonds would prefer 1 . a debt ratio of 60 percent to a debt ratio of 40 percent 2 . a debt ratio of 40 percent to a debt ratio of 60 percent 3 . a times interest earned of 5.1 to a times-interest-earned of 3.9 4 . a times interest earned of 3.9 to a times-interest-earned of 5.1

a. 1 and 3 b. 1 and 4 c. 2 and 3 d. 2 and 4