Jake had an appointment at the doctor's, but couldn't make it on time because he was caught in traffic. By the time he reached the doctor's office, the doctor had already begun with the next patient. This illustrates the ________ of services

Which of the following is an advantage of localized advertising campaigns compared to standardized marketing?

A) cost savings B) increased control over campaigns C) focus on product attributes relevant for a nation D) potential creative leverage of a global appeal

Information technology (IT) consists of all the hardware that a firm needs to use in order to achieve its business objectives, whereas information systems consist of all the software and business processes needed

Indicate whether the statement is true or false