Which of the following is not an approach to determine when to report an expense?

Coupons are the oldest and most widely used form of sales promotion.

Indicate whether the statement is true or false.

Erica Jenson has a limited budget to conduct market research. Which of the following research approaches would provide Erica with the most cost-effective way to reach a large number of respondents in a short period?

A) telephone surveys B) personal interviews C) Internet-based surveys D) mail surveys E) focus group interviews