What type of pricing is being used when a company temporarily prices its product below the list price or even below cost to create buying excitement and urgency?
A) segmented pricing
B) international pricing
C) reference pricing
D) promotional pricing
E) basing-point pricing
D
Business
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The foreign direct investment by non-U.S. firms was motivated primarily by the following two factors:
What will be an ideal response?
Business
The primary objective in setting transfer prices is to achieve goal congruence by selecting a price that will maximize the overall company profits
Indicate whether the statement is true or false
Business