_____ risks occur when consumers feel that making the wrong decision might cause some concern or anxiety
a. Physiological
b. Financial
c. Social
d. Psychological
ANSWER: d
Psychological risks occur if consumers believe that making the wrong decision might cause some concern or anxiety. For example, some consumers feel guilty about eating foods that are not healthy, such as regular ice cream rather than fat-free frozen yoghurt.
Business
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Primary data refers to information that is developed or gathered by the researcher specifically for the research project at hand
Indicate whether the statement is true or false
Business
________ is the SCOR model process that addresses the movement of defective product from the customer
Fill in the blank with the appropriate word.
Business