Avoiding conflict at all costs can help groups preserve solidarity, thus helping them to look more critically at issues

True

False

ANS: False

Communication & Mass Media

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According to Maslow's theory, basic physiological needs have to be satisfied before people can be motivated by higher-level needs

Indicate whether the statement is true or false

Communication & Mass Media

Your client is a leader in the artificial Christmas tree industry. Their name is ACT Factory (for Artificial Christmas Tree Factory. The name ACT Factory is well known among retailers and even among consumers for their quality. Their top selling trees are the Super Flocked or (SF), the Ultra Super Flocked (USF), and the Pre-lit Ultra Super Flocked (PUSF). Your client frequently uses the acronyms for the tree styles in house and in agency meetings. They are requesting a campaign to push sales of their top trees and believe using the acronyms in the integrated marketing campaign will be fine. Provide what you would recommend to your client about using these acronyms.

What will be an ideal response?

Communication & Mass Media