You establish _______ by relating your topic to some aspect of your audience members' lives

Fill in the blanks with correct word

relevance

Communication & Mass Media

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What type of web site is the Greenpeace site?

A) personal B) advocacy C) information D) retail

Communication & Mass Media

Miguel and Maria have been married for several years. Maria has been coming home from

work and complaining bitterly about the new boss and all the changes that are going on. Miguel is getting a little tired of hearing her complaints, but knows that Maria really needs to let off some steam. So instead of telling her to quit, he gives her a hug, asks her to sit down, and tell him all about it. Which strategy for escalating and maintaining a relationship is Miguel employing? A) engaging in relationship talk B) socially decentering and adopting an other-oriented perspective C) seeking compliance D) managing conflict cooperatively

Communication & Mass Media