Financial ratios that are higher than industry averages may indicate problems which are as detrimental to the firm as ratios that are too low

_____________ is a long-term debt instrument issued by commercial banks in denominations of $500,000 or more with typical maturities ranging from one year to ten years that have an active secondary market that allows long-term investors to easily match their cash or liquidity needs when they arise.

a. A negotiable certificate of deposit (NCD) b. A repurchase agreement c. Commercial paper d. Government bond e. none of the above

Jerry and the team working on the Roger Tire Company marketing research project are developing ways to test their hypothesis that drivers of larger trucks prefer dual belted radial tires. What type of research are they conducting?

A) simple research B) exploratory research C) descriptive research D) causal research