When companies measure the number of people who are willing and able to buy their products, they are measuring ________
A) demand
B) price elasticity
C) real needs
D) standard of living
E) disposable income
A
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The "fight back" technique refers to
a. learning to cope with the lack of things you are accustomed to such as central heating or air conditioning. b. making disparaging remarks about the culture you are visiting during the second stage of cultural shock. c. developing behaviors of drinking or drug use during the second stage of cultural shock. d. the third phase of cultural shock when you begin to accept the new culture.
According to the International Data corporation, the market share, in the second quarter of 2011,
of the world's top five mobile vendors was as follows: Nokia: 24.2%; Samsung: 19.2%; LG: 6.8%; Apple: 4.5%; and ZTE: 4.5%. If the global market for mobile phones has a typical market structure, which company is the main market challenger? A) Apple B) Nokia C) Samsung D) LG