The corporate development team at Virgin evaluates more than a dozen proposals each day from outside and within the company. When assessing new-product ideas, they look for all of the following except:

A) synergy with existing Virgin products.
B) pricing and return on investment.
C) marketing opportunities.
D) if the idea "uses or abuses" the Virgin brand.
E) aesthetic attributes of competitors products.

E

Business

You might also like to view...

Sense of competence is

a. the opportunity to delegate authority. b. the opportunity to pursue worthwhile tasks. c. the opportunity to compete with others. d. the opportunity to select what one will do and perform the way one thinks best. e. the feeling of accomplishment from doing a good job.

Business

According to Robbins and Judge, organizational behavior can be analyzed on all of the following levels except ________

A) outcome B) group C) organizational D) individual E) none of the above

Business