Which one of the following items does not accurately describe stockholders' equity?
a. Stockholders' equity is created when a company issues stock to an investor.
b. Total stockholders' equity should be equal to Assets in an publicly held entity.
c. Stockholders' equity represents amounts contributed by the owners to the company.
d. As owners of shares in a corporation, stockholders have claims on the assets of a business when it is profitable.
b
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Directories are helpful for identifying manufacturers operating in your market, for compiling names and addresses of associations in your sales territory, or for verifying names and addresses of prospective customers who carry a specific job title
Indicate whether the statement is true or false
The original and oldest form of direct marketing is ________
A) billboards B) banner advertising C) mail campaigns D) outbound telemarketing calls E) field sales calls