For public relations practitioners, the best reason to run an organizational blog is that
A) It enables a real-time conversation with key stakeholders.
B) It gives managers a "heads-up" on shutting down negative bloggers.
C) It is artificial and full of "execu-babble."
D) It provides a unique listening tool.
E) Both A and D.
Answer: E
Communication & Mass Media
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Which of the following roles allows all group members a say
in the process? a. tension reliever b. observer c. gatekeeper d. clarifier
Communication & Mass Media
The rule of thumb is to acquire bids from at least five vendors to make the best and most affordable choice
Indicate whether the statement is true or false
Communication & Mass Media