If grocery stores are able to place their own private label "generic" products wherever they wish, why do some managers deliberately put them on shelves that are hard to get to or difficult to notice?

What will be an ideal response?

It may be that people who are only willing to pay for the lower-priced generic are also the same people that are willing to hunt for it in the store. People that are less sensitive to price may simply purchase the higher-priced name brand products that are at eye level and not bother with taking the time to look for the lower-priced and hard-to-find generics.