Describe cultural differences in the extent to which individuals experience dissonance

What will be an ideal response?

Answer: Triandis has argued that in cultures that are less individualistic, dissonance-reducing behaviors might be less common. In individualistic cultures in which the self is defined independently of others—rather than interdependent with others—the threat to self-esteem may be larger in the aftermath of dissonant acts; thereby people are more likely to use self-justification to resolve the dissonance. In more collectivist cultures, a person may not feel the need to justify his/her own behavior if dissonance is aroused. However, if the person's behavior has impacted or shamed others, dissonance is more likely to be experienced.