___________, often driven by external groups and concerned citizens, has resulted in a greater awareness and understanding of the environmental challenge which we are now facing.

The financial ratio measured as net income divided by total equity is known as the firm's:

A. profit margin. B. return on assets. C. return on equity. D. asset turnover. E. earnings before interest and taxes.

A company could increase the perceived benefits of a product by ________

A) reducing the purchase price B) adding a desirable new feature to the product without increasing the purchase price C) reducing the operating costs associated with the product D) removing the warranty offered with the product E) adding maintenance costs associated with owning the product