Which of the following is true of public relations?
A) It provides quick incentives to make product purchases.
B) It emphasizes news and events rather than sales
C) It involves training a dedicated sales force to meet customers.
D) It cannot be used to dramatize a product or company.
E) It is the most widely used promotional tool.
B
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Sound cash management techniques would support ________
A) minimizing collection float, maximizing disbursement float, and minimizing the cash conversion cycle B) minimizing collection float, maximizing disbursement float, and minimizing the cash turnover C) maximizing collection float, minimizing disbursement float, and minimizing operating cash flow D) minimizing collection float, maximizing disbursement float, and maximizing investing cash flow
Which job might require the highest level of interpersonal skills?
A) electrician B) research scientist C) teacher D) fashion designer