Calculate the approximate relative market share of a company whose market share is 76%, while the market shares of its three largest competitors are 13%, 22%, and 26%

All of the following are possible advantages of globally standardized advertising programs EXCEPT ________

A) cost savings B) improvement of local-level quality C) avoidance of legal impediments D) faster entry into different markets

Which of the following is NOT an organization-level impediment to change?

A) organic structure B) power and conflict C) organizational culture D) differences in functional orientation