A Colorado apartment complex may not be limited to singles only.

Which of the following is NOT an example of a service encounter?

A) a nurse listening to a patient's heart rate B) a potential customer using a search engine to locate a business C) a customer checking into a hotel D) a student attending a tutoring session E) a mechanic telling a customer what is wrong with his car

Considering the product and the target market, what would be the best sales model for the company to most likely use?

A) Sell the product exclusively via self-service online, as it is a technology product. B) Have the CEO of the company sell the product to prospects because he understands the importance of making sales. C) Hire a salesperson with some experience understanding and selling technology products to sell the product. D) Hire a highly experienced sales manager from the publishing industry to set up a sales department. E) Sell the product through a telemarketing agency.