What is another way to say that PR professionals serve as liaisons?

a. They are the go-between from publication to reader.
b. They broker goodwill between two or more publics.
c. They help companies get their messages out to editors.
d. They translate for their clients in other countries.

b. They broker goodwill between two or more publics.

Communication & Mass Media

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Audience Feedback permits the speaker to judge how her or his ideas are being received, and

allows the speaker to adapt during the speech to make it more effective. Indicate whether the statement is true or false

Communication & Mass Media

The Model of Country Concept indicates a(n) ______ relationship between country concepts and national branding activities.

a. inverse b. insignificant c. dynamic d. constant

Communication & Mass Media