The marketing manager of a firm that manufactures cotton cloth has chosen the bypass attack as a means of responding to an industry leader. How will the manager go about launching this type of attack?

What will be an ideal response?

The bypass attack is an indirect assault. The marketing manager can diversify into unrelated products like ready-made garments. The manager can also diversify into new geographical markets or adopt new technologies to manufacture its product. Student answers may vary.

Business

You might also like to view...

Wireless application protocol is a technology that offers Internet browsing from wireless devices

Indicate whether the statement is true or false

Business

Supervox Corporation declared a 3-for-2 common stock split, but this transaction was erroneously recorded as a 50% common stock dividend. As a result:

A. Retained earnings is understated. B. The total dollar amount of stockholders' equity is overstated. C. The corporate records do not show the correct number of shares of common stock outstanding. D. The common stock account is understated.

Business