In marketing his writing utensils to his four specialty-shop customers, Herb is using ________ marketing
A) mass
B) undifferentiated
C) niche
D) multisegment
E) individual
C
Business
You might also like to view...
Gordon Corporation is considering a 30 year project. The present value of all future cash flows from the project is $825,000. Its initial investment is $475,000. Calculate the Profitability Index on this project.
A) 1.14 B) 0.74 C) 0.84 D) 1.74
Business
A retail site's storefront and marquee are both examples of ________
A) store layout B) visual merchandising C) experiential marketing D) trade areas E) customer services
Business