Almost all personal care and grooming products, as well as most clothes, are bought to satisfy ________

Should XL Data Analyst find there is no significant relationship in a cross-tabulation table, it:

A) presents Column or Row Percents with a warning B) presents both Column and Row Percents C) presents only Column Percents D) presents an asterisk E) none of the above; inspecting a table of non-significant relationships is not productive

What are the steps, in order, of the target marketing process?

A) segmentation, positioning, and targeting B) segmentation, targeting, and positioning C) targeting, segmentation, and positioning D) targeting, positioning, and segmentation E) positioning, segmentation, and targeting