What is it called when a company's image is promoted rather than a product?
A) institutional advertising
B) image management
C) adversarial PR
D) puffery
Answer: B
Communication & Mass Media
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The Supreme Court has said the “patently offensive” part of the obscenity test ______.
a. must at least meet standards the Supreme Court has set b. is up to the jury to define c. is the same as the “prurient interest” part of the obscenity test d. may be defined by state law in any way the state wants
Communication & Mass Media
Which following type of presentation aid is most effective for showing trends over time?
A. a pie chart B. a line graph C. a diagram D. all of these choices E. none of these choices
Communication & Mass Media