The World Wildlife Foundation asks that people make a donation that could greatly aid endangered species. In order to help, however, people need only donate .34ยข a day. By stating that the donation could have a large impact, but asking for a small amount, is which peripheral tactic?
A. scarcity
B. social proof
C. contrast effects
D. liking
C. contrast effects
Communication & Mass Media
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Communication courses are typically the only courses that require group work and activities
Indicate whether the statement is true or false
Communication & Mass Media
Often a disagreement is caused by a lack of________, in which case your first task is to clear it up
Fill in the blank(s) with the appropriate word(s).
Communication & Mass Media