The newly hired PR manager suggests to management that it should focus on how to keep the surroundings clean and pollution free. Which role of public relations is the PR manager playing?

a) Public affairs
b) Financial affairs
c) Financial relations
d) Community relations

a

Communication & Mass Media

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Effective attention getters should be which of the following?

A) brief, relevant, and practiced B) interesting and appropriate C) all of the above D) none of the above

Communication & Mass Media

During conversation, responses such as "I see,""yes," and "uh-huh" are __________ cues.

A. evaluating B. feedback C. backchanneling D. enculturation

Communication & Mass Media