Which of the following is NOT one of Ivy Lee's four important contributions to public relations?
A) Positioning products at the center of public relations initiatives.
B) seeking active support and contributions of top management.
C) maintaining open communication with the news media.
D) emphasizing the necessity of humanizing business.
E) aligning business interests with the public interest.
Answer: A
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Since repetition increases retention, it's recommended you repeat important ideas in an informative speech.
a. True b. False
Which method of concluding a presentation is used in the following example? "I've explained the causes of dementia. I've also described how it affects caregivers. And finally, I proposed some ways that we can support those with dementia."
a. summarize b. quote someone c. tell a story d. use poetic language e. call for action