Factors that impact international advertising in almost every market are media availability, cost, coverage, and appropriateness of the media.

Which of the following is not a soil condition?

a. Alkaline. b. Adobe. c. Deciduous. d. Expansive.

The basis is defined as spot minus futures. A trader is hedging the sale of an asset with a short futures position. The basis increases unexpectedly. Which of the following is true?

A. The hedger's position improves. B. The hedger's position worsens. C. The hedger's position sometimes worsens and sometimes improves. D. The hedger's position stays the same.