The __________ view of ethics argues that the rightness or wrongness of an act is absolute and exists apart from the values or beliefs of any individual or culture

Fill in the blank(s) with the appropriate word(s).

Answer: objective

Communication & Mass Media

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Informative speeches are intended to teach the audience rather than influence them

Indicate whether the statement is true or false

Communication & Mass Media

Examining the correlation between an audience’s perception of what’s important and media coverage of those issues is the focus of

a. uses and gratifications. b. cultivation theory. c. agenda-setting capacity. d. linear model research.

Communication & Mass Media