Scientists define creativity as the process by which individuals or teams produce novel and useful ideas. Can an organization train people to be creative? How? What can management do to promote a culture of creativity?

What will be an ideal response?

Although some people are by nature more creative than others, there are some things an organization can do to train people to be more creative. This involves three steps:
1 Encouraging openness to new ideas -or thinking ?outside the box?
2 Taking the time to understand the problem -only then can the people be equipped to develop creative solutions
3 Developing divergent thinking -taking new approaches to old problems

In addition to training, the organization needs to develop creative work environments. Suggested approaches include:
1 Ensure autonomy
2 Provide exposure to other creative people
3 Allow ideas to cross-pollinate
4 Make jobs intrinsically interesting
5 Allow people to set their own creative goals
6 Support creativity at high organizational levels