The sales team at the Bluth Company was discussing various approaches on how to effectively sell its products to its target customer base. While strategizing, the team leader felt it would make the company's job easier if it categorized its consumer base according to religion, culture, age group, sex, and education level. These types of details can be characterized as ________ information.

Bryan is creating an idea bank in order to brainstorm

potential speech topics. Which of the following steps should Bryan perform first? a. He should make a list of potential speech topics. b. He should get a friend to help him brainstorm. c. He should begin creating his idea bank on his computer. d. He should evaluate the speech assignment, the audience, and the speaking situation.

Audience members who assume two similar messages are identical are guilty of __________.

A. amplification B. accommodation C. admission D. assimilation