By usingwhat approach can a news release be reformatted for an organization's website, be part of a multimedia news release, and be posted on the organization's YouTube channel or Facebook page?

a. Video news release
b. Audio news release
c. Actuality news release
d. Radio news release

A

Communication & Mass Media

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Eye span is a technique used to do what?

A. glance down at your manuscript, pick out the important material, and deliver B. cover the entire audience with your eye contact C. span back and forth from your visual D. the distance you can see peripheral

Communication & Mass Media

Select a topic for a speech to inform about an issue. Describe how you could develop that topic using two different organizational patterns:

topical and pro–con. Write the specific purpose statement and the key ideas you might discuss for each of the speeches. With the pro–con pattern, explain how you would avoid sliding into persuasion. What will be an ideal response?

Communication & Mass Media