Which of the following provides an example of a transformational leader?
A) Phil Knight at Nike has energized his corporation and commanded respect.
B) Louis Gerstner proposed a new vision for IBM to change its business model from computer hardware to services.
C) Microsoft CEO, Steve Ballmer, crawled under tables to plug in PC monitors and diagnosed problems with an operating system.
D) Verizon Communications CEO Ivan Seidenberg showed his faith in his people by letting his key managers handle important projects and represent the company in public forums.
E) all of the above
E
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A permission marketing program means promotions are only sent to customers that ask for them
Indicate whether the statement is true or false
To _______ a lead or inquiry, the supplier (or contracted third parties) contacts the potential customer via direct mail, fax, e-mail, or telephone and asks a series of preliminary questions to confirm that the firm has significant sales and profit
opportunity a. qualify b. yield c. mine d. prospect