After the disappointment of not getting a new position, an employee states, "That job looks like a real headache, anyway." This is an example of ________ to reduce discomfort from dissonance

A) reducing importance
B) increasing importance
C) reducing influence
D) increasing influence

Answer: A
Explanation: The statement is a rationalization that attempts to minimize the importance of the new position, making "reducing importance" the correct response and ruling out "increasing importance." The statement has no connection to reducing or increasing influence, since influence involves control over the decision and the employee's statement did not reduce or increase his or her control over the decision.

Business

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Which of the following describes the cash budget?

A) It aids in planning to ensure the company has adequate inventory and cash on hand. B) It captures the variable and fixed expenses of the business. C) It depicts the breakdown of sales based on terms of collection. D) It helps in planning to ensure the business has adequate cash.

Business

Firms have decided to raise fees and lower service for those customers who barely pay their way and to coddle big spenders to retain their patronage as long as possible. This is an example of organizing customers by ________

A) retailer convenience B) profit tiers C) psychographic characteristics D) social influence E) customer preference

Business